tag:blogger.com,1999:blog-25537678.post5644716668190415082..comments2009-06-10T00:31:36.157+05:30Seshadrihttp://www.blogger.com/profile/10940330504462973944noreply@blogger.comBlogger7125tag:blogger.com,1999:blog-25537678.post-72822328253576320392009-06-10T00:31:36.157+05:302009-06-10T00:31:36.157+05:30@mandar, luking at the sbi ad, i wud agree even more..they&#39;v taken ppl for granted to be that smart in realizin the msg :)<br /><br />@manoj, i repeat - thanks afaqs for the pics..i hav jst taken one of them :)Seshadrihttp://www.blogger.com/profile/10940330504462973944noreply@blogger.comtag:blogger.com,1999:blog-25537678.post-885363792825616992009-06-09T19:26:29.476+05:302009-06-09T19:26:29.476+05:30very good ones.. n kudos for the pains taken to click the pics..Manojhttp://www.blogger.com/profile/05562360176841177047noreply@blogger.comtag:blogger.com,1999:blog-25537678.post-79646489449065414702009-06-09T01:04:14.954+05:302009-06-09T01:04:14.954+05:30awesome compilation...absolutely loved the Orient Fan concept...sadly 9 out of 10 of the banner ads easily fall in the mediocre category..for instance the <a href="http://cribb.in/wp-content/uploads/2009/03/sbi-advertising.jpg" rel="nofollow">SBI ads </a>..I just dont understand what they expect a person to do on seeing them..there r two persons in the B&amp;W ads..and both r labelled SBI customers..first time my eyes were searching for some line somewhere that will spell out the message a bit more clearly (the message of course is that SBI customers r everywhere..but the way they hav put it is very dull)...I expected much better frm SBI!Mandar Kulkarnihttp://www.blogger.com/profile/09807707717381431501noreply@blogger.comtag:blogger.com,1999:blog-25537678.post-37759009622108742152009-06-08T12:12:33.535+05:302009-06-08T12:12:33.535+05:30@sumit, thx..wud surely let u know :P<br /><br />@nishant, exactly! thats the point...it may or may not trigger purchase (infact, anything besides consumer offers, rarely can guarantee purchase trigger), but getting the message across is the key. and that&#39;s why conventional hoardings wud never be remembered.. its more of getting consumer&#39;s mindshare, so that he recalls ur name during his next purchase (mktg jargons avoided!)Seshadrihttp://www.blogger.com/profile/10940330504462973944noreply@blogger.comtag:blogger.com,1999:blog-25537678.post-31549899369859252652009-06-08T12:00:46.248+05:302009-06-08T12:00:46.248+05:30Interesting ... but like Kotler, am not a big fan of advertising :) ...<br />regarding hoardings, the rule of thumb of the visibility being 3-4 seconds ... the hoarding serve the purpose of spreading visibility, how many hoardings actually resulted in people going and buying a particular product? the point is, while driving or walking, one has noticed the hoarding for 3-4 seconds, will the message be retained in the mind? given the fact the person will be engrossed in driving and other thoughts...Nishantnoreply@blogger.comtag:blogger.com,1999:blog-25537678.post-24643940598642833652009-06-08T10:42:44.368+05:302009-06-08T10:42:44.368+05:30Awesome stuff, Seshadri. Reading your blog is an insight in itself! Let me know if you need help in &#39;marketing&#39; it... :PSumithttp://www.blogger.com/profile/12377894059927473877noreply@blogger.comtag:blogger.com,1999:blog-25537678.post-88388821202807561312009-06-08T00:30:23.085+05:302009-06-08T00:30:23.085+05:30Nice be.. U really are a marketing enthusiast.. :)Neohttp://www.blogger.com/profile/03477580857559065450noreply@blogger.com